A complete and up-to-date guide to generating ecommerce sales through Instagram
Instagram has come a long way since its debut in 2010, growing from the awkward platform that sat somewhere between Facebook and Twitter to today's potential marketing powerhouse. Have you grown with it?
The social media platform’s recent upgrades has the ecommerce crowd turning heads. With notable features such as Library, Business Accounts, and Shoppable Ads, Instagram joins its parent company (the ad-savvy Facebook) in enabling businesses to reach 500 million active monthly users in a natural and noninvasive manner.
For perspective, Instagram was used by just under a third of U.S. brands with 100 employees or more in 2015. Fast forward to this year and that number is expected to increase by 70.7% (eMarketer). If that’s not a call for ecommerce business owners to mobilize, we don’t know what is!
Start with this guide and learn how to sell apparel on Instagram in 2017.