GearLaunch Blog

4 Ways to Stay Top of Mind This Labor Day

Posted by Ngan Ton on Aug 17, 2018 9:55:44 AM

Labor Day is only two weeks away! While the holiday was designed to give workers a break from laboring, small business owners know it's one of the best times to be in business. As friends and families celebrate the summer's last hurrah, you can sell them all the extra items to make it extra special. Here are a few Labor Day marketing ideas to help your business stay top-of-mind.

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Topics: Tips and Tactics, Holidays

Getting to Know the Back-to-School Audience

Posted by Ngan Ton on Aug 7, 2018 8:45:00 AM

Back-to-school shopping is in full swing, and products are flying off the shelves—from pencils and notebooks to new shoes and shirts. Although this means mega retailers are scoring big on converting foot traffic, it doesn't necessarily mean online retailers have to miss out. Ecommerce businesses have the benefit of quickly adapting designs and products, and more importantly the shoppers they target.

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Topics: Tips and Tactics, Inspiration

5 Print on Demand Myths Debunked

Posted by Ngan Ton on Jul 31, 2018 8:00:00 AM

POD is a popular but new practice for many online businesses, meaning there are still many who have never heard of “Print on Demand.” Without familiarity, many are left with uncertainty, confusion, and oftentimes pure myth. In this post, we look to dispel many common myths associated with POD.

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Topics: Print-on-Demand

Tips to Make Any Design Look Good

Posted by Ngan Ton on Jul 24, 2018 8:00:00 AM

We’ve discussed in length the different ways to get your products discovered, but we can’t miss the component that becomes critical once your product is successfully discovered–your design.

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Topics: Design, Tips and Tactics

3 POD Products Every Store Should Sell

Posted by Ngan Ton on Jul 17, 2018 8:00:00 AM

Access to trends data can be invaluable (that’s why we send a monthly Trends Report). It can help better focus your efforts, draw more attention from consumers, and improve existing design and marketing.

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Topics: Tips and Tactics, Print-on-Demand

Making Your First $10k with Gearlaunch POD

Posted by Ngan Ton on Jul 13, 2018 10:30:17 AM

Print-on-Demand (POD) services have become incredibly popular in the past few years, and with good reason–they’re an incredible revenue stream for merchants without the major risks of investing in an entire retail venture. However, the simplicity does come with a catch. Most POD services are marketplaces where brand identity doesn’t matter. For business owners who want to build and grow a brand, POD marketplaces just don’t make sense.

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Topics: Guides, Tips and Tactics, Entrepreneurship, Print-on-Demand

85 Free Stock Photography Sites That Don't Suck

Posted by Ngan Ton on Jul 6, 2018 10:49:03 AM
**Update**
It's come to our attention that several sites listed here no longer exist. We've removed any non-working links and added a few new favorites. Check it out!
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How do you find images for your content (blogs, social media, ebooks, ads, etc.)? Do you run a quick Google image search, click "save image as", and then recycle the pictures in your own content?

Stop!

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Topics: Design, Tips and Tactics

Ever Wonder How to Launch Your Own Brand Without Amazon?

Posted by GearLaunch on Jul 5, 2018 4:17:21 PM

Online Marketplaces have definitively changed the world. Created primarily to begin selling books online, Marketplaces like Amazon have become the normal way to buy, and sell, goods. From books to clothes, personal care products to home décor, these Marketplaces sell it all. Entrepreneurs young and old have turned to Amazon and others to launch their business with varying degrees of success. However, as powerful these marketplaces are, they clearly have their draw-backs, many of which have become apparent as entrepreneurs are looking for more control of their companies. Brand ownership, preferred distribution, control from copy-cats, limited up-front investment in inventory, etc. are just a few of the key things causing entrepreneurs to sidestep these channels.

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Topics: Insider, Inspiration, Features, branding, Entrepreneurship, Direct to Garment, Print-on-Demand

A Backwards Sales Tactic: Freebies

Posted by Ngan Ton on Jun 29, 2018 8:00:00 AM

At first glance, freebies can sound like a big waste of money. However, with a little investment and patience, freebies can go a long way in achieving some surprising results. Here are a few interesting conclusions driven by freebies and a brief explanation into exactly what happens.

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Topics: Tips and Tactics

Should You Test Ads on Gen Z?

Posted by Ngan Ton on Jun 22, 2018 8:30:00 AM

The youngest consumer group, Generation Z (or “Gen Z”), is quickly growing into a formidable force. By 2020, today's 14-19 year-olds will be the largest group of consumers worldwide, making up 40 percent of the US, Europe, and BRIC countries. Gen Z’s habits and behaviors will heavily influence the future of mainstream retail, and much of it already looks positive!

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Topics: Tips and Tactics, Social Media

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