GearLaunch Blog

6 Easy Ways to Build a Social Media Following in 2020

Posted by Stacey Bishop on Jul 7, 2020 8:00:00 AM

For Vietnamese, click here.

When you are first getting started with your social media marketing, it can feel impossible to build a true following online. It’s easy to become overwhelmed by all the options and strategies you’ll find all over the internet but we’ve found a few strategies that are always successful and will help you start building your following on social media.

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Topics: Social Media, Marketing

The Complete List of Emails That Every Ecommerce Business Needs to Send

Posted by GearLaunch on Jun 15, 2020 1:00:00 PM

For Vietnamese, click here.

The last thing consumers want in their inbox is more spam. Sending the wrong email will nearly always guarantee your business a permanent place in your customer’s spam folder or even the dreaded "unsubscribe." Sending the right email, on the other hand, can result in more site traffic and more sales. While it’s important to create a good email it’s also important to meet customer expectations. 

Here's a complete list of emails that every ecommerce business needs to send along with a few best practices.

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Topics: Guides, Marketing

July Trends Report

Posted by Stacey Bishop on May 26, 2020 8:00:00 AM

For Vietnamese, click here

By July, summer is in full swing! The weather is warm. People are outdoors and it’s summer break for kids everywhere. While temperatures may be sizzling, you may be worried about your sales withering. Don’t worry! We have some holiday inspiration for your awesome print on demand business to keep your sales going strong all summer long!

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Topics: Products, trends, Marketing

New Video tools for Facebook Marketing

Posted by Stacey Bishop on May 5, 2020 8:15:00 AM

For Vietnamese, click here. 

Facebook is always changing and updating their platform. Now, more than ever, businesses need new ways to connect with their community. Mark Zuckerberg recently announced a few new features that will roll out soon. Here’s what you need to know about these new tools.

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Topics: Marketing

June Trends Report

Posted by Stacey Bishop on Apr 28, 2020 8:00:00 AM

For Vietnamese, click here.

June is a wonderful time of year for being outdoors. Kids are done with school for the year and the weather has warmed up. June 20th is officially the first day of summer, but many people are enjoying the change of season long before. While there aren’t as many big holidays for ecommerce marketing, if you use the right strategies, you will have sizzling sales all summer long! 

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Topics: Products, trends, Marketing

Getting Started with Google Shopping

Posted by Stacey Bishop on Apr 21, 2020 10:43:28 AM

For Vietnamese, click here.

Last week, we covered what Google Shopping is and how it works. It’s a powerful tool for ecommerce businesses and helps you make data-driven decisions. This week we are going to dive into getting started and optimizing your ads for success. Remember, shopping ads are available in 90+ countries, which allows you to market your products globally as well!

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Topics: Marketing

Google Shopping-What is it and how does it work?

Posted by Stacey Bishop on Apr 14, 2020 8:00:00 AM

For Vietnamese, click here.

There are many ways to promote your products online and it can be difficult to determine the best way to spend your marketing budget. While many ecommerce marketers think of Amazon as the leader in the ecommerce industry, Google Shopping might be the better choice for print on demand businesses. In fact, Merkle’s data shows that Google shopping ads have a higher CTR (click-through-rate) than a sponsored Amazon product. It goes without saying that it’s important to explore the growth possibilities with Google Shopping.

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Topics: Marketing

Ecommerce Marketing: The Ultimate Guide

Posted by Stacey Bishop on Apr 7, 2020 8:00:00 AM

For Vietnamese, click here.

Starting an ecommerce business is exciting, but many new business owners lose their momentum when faced with the task of marketing their big idea. Going from a good idea to a thriving business takes time, patience, and marketing.

We’ve seen many business owners give up before their fledgling business is off the ground and over the years, we’ve discovered the missing piece.

You don’t have a marketing strategy

That’s why we’ve created this guide to teach you the basics of marketing and how to apply each part of the strategy to your ecommerce business. Whether you are just starting out, have been in business for a while, or you just want to brush up on your marketing skills, this guide is for you!

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Topics: Marketing

May Trends Report

Posted by Stacey Bishop on Mar 31, 2020 8:00:00 AM

For Vietnamese, click here.

For many customers, May is a time of hope as spring arrives and warmer weather returns. It’s a time of year for celebration and hope. It’s also a wonderful time of year for online sales and marketing. If you are just getting started with your ecommerce business or you’ve been building your business for a while, May is full of marketing possibilities!

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Topics: Marketing

Customer Engagement 101

Posted by Stacey Bishop on Mar 25, 2020 8:00:00 AM

For Vietnamese, click here.

Customer engagement is an important part of building your presence online and the key to building a long-term relationship with your customers. It helps customers feel as though you care about their experience with your brand and their overall satisfaction. 

It’s especially important to connect with your audience during times of difficulty. During the COVID-19 pandemic, you may want to let your customers know you are aware of the struggles they are having, but be sensitive to their needs and keep your messages relevant. Adjust your messaging and engagement tactics to suit your audience where appropriate.

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Topics: Marketing

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