GearLaunch Blog

Holiday Marketing 101: The 4 Phases to Max ROI

Posted by Ngan Ton on Nov 8, 2018 3:30:00 PM

For Vietnamese, click here.

The holiday shopping season is just around the corner. For many ecommerce businesses, this last quarter has an enormous impact on annual earnings. Exactly how much?

According to the National Retail Federation, consumers will spend an average $1,007.24 during the holiday season this year, up 4.1 percent from the $967.13 last year--that's nearly $720.89 billion!

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Topics: Holidays, Guides

Canvas ornaments are here to spread holiday cheer!

Posted by Ben Abbey on Nov 7, 2018 3:30:00 PM

For Vietnamese, click here.

The holiday season is almost here and we are bringing a stunning new item to our product catalog! Hanging ornaments on the Christmas tree is an important and emotional part of the holiday season. Keep reading to get a glimpse at our new canvas ornaments and learn some tips on how to sell them.

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Topics: Holidays, Guides, Products

A Step Above the Rest: A Seller's Guide to Pillows

Posted by Ngan Ton on Sep 6, 2018 8:55:00 AM

Pillows can help add a little flair to any home—even trendy clothiers like Urban Outfitters have moved into the home decor space. Here's a quick guide to help launch your own pillow line.

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Topics: Print-on-Demand, Tips and Tactics, Guides

The Onesie to Rule Them All: A Seller's Guide to Kids' Clothes

Posted by Ngan Ton on Aug 28, 2018 8:45:00 AM

Happy Early Birthday! According to Time, September is the busiest month for births overall (so hopefully we weren't too far off!). For the well-prepared retailer, that means one thing—baby clothes—and we've got plenty of it! Here's your guide to selling this kids' item.

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Topics: Print-on-Demand, Tips and Tactics, Guides

Making Your First $10k with Gearlaunch POD

Posted by Ngan Ton on Jul 13, 2018 10:30:17 AM

Print-on-Demand (POD) services have become incredibly popular in the past few years, and with good reason–they’re an incredible revenue stream for merchants without the major risks of investing in an entire retail venture. However, the simplicity does come with a catch. Most POD services are marketplaces where brand identity doesn’t matter. For business owners who want to build and grow a brand, POD marketplaces just don’t make sense.

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Topics: Print-on-Demand, Entrepreneurship, Tips and Tactics, Guides

The Complete List of Emails That Every Ecommerce Business Needs to Send

Posted by Ngan Ton on Aug 25, 2017 2:16:50 PM

The last thing consumers want in their inbox is more spam. Sending the wrong email will nearly guarantee you a seat there, or even an "unsubscribe." Sending the right email on the other hand, can result in more site traffic and more sales. A lot of it depends on creating a good email, but also meeting customer expectations. We'll explain below.

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Topics: Guides

The Perfect Ecommerce Email Layout

Posted by Ngan Ton on Aug 18, 2017 11:16:46 AM

Knowing what emails to send is great, but it’s in vain if they sit unopened. Use the pointers below to spruce up the most critical part of your email marketing – the email itself.

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Topics: Guides, Design

An Easy Guide to Hiring the Best Freelance T-shirt Designers

Posted by Ngan Ton on May 17, 2017 9:12:00 PM

Whether your in-house talent is way too busy or suffering from a case of designer's block, enlisting the help of top-notch freelancers can turn your store's offerings from drab to fab and ultimately drive more sales.

Finding such prolific talent may seem like a daunting task, but we're here to help break it down to just a few basic steps. This is your easy guide to hiring the best freelance designers.

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Topics: Design, Guides

What Is a Facebook Collection and How Do You Use It?

Posted by Ngan Ton on Apr 17, 2017 8:05:00 PM

The mobile experience has changed how consumers discover and shop for goods, and the online world is listening. Countless retailers have developed their own mobile shopping apps while others have adopted unique mobile marketing tactics through SMS and/or social apps.

However, as promising as the growth of mobile commerce sounds, there are still major barriers preventing it from growing as quickly as it could.

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Topics: Guides, Social Media

How to Sell Apparel on Pinterest

Posted by Ngan Ton on Mar 10, 2017 8:26:00 PM

A complete guide to driving store traffic and increasing sales with Pinterest

We hope our last post, How to Sell Apparel on Instagram in 2017, drove home the point that developing and abiding by a solid strategy can turn social media into incredibly powerful tools for driving store traffic and increasing sales. And it certainly holds true beyond the realms of Instagram. Another heavily visual platform with plenty of promise for ecommerce businesses is Pinterest.

Originally a wishlist-like platform, Pinterest has grown into an inspiration and shopping destination for many of its 150 million monthly active users (Pinterest, 2016) – users who are not so easily acquired by quick hacks or spammy tactics.

Effectively marketing on this social platform will require more than pinning every item from your store. Let's go over how to sell apparel on Pinterest. 

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Topics: Guides, Social Media

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