GearLaunch Blog

How to win with niche marketing

Posted by Stacey Meservy on Apr 17, 2019 7:00:00 AM

For Vietnamese, click here

One of the best ways to be successful in Ecommerce businesses is to choose the right niche for you. The more narrow your niche, the better your sales will be. A common mistake when starting out in Ecommerce is selling too many items and targeting too broad of an audience. The better you understand your business, your goals, and your audience, the better off you’ll be in the long run.

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Topics: Marketing

2019 Mother's Day Selling Guide

Posted by Stacey Meservy on Apr 10, 2019 8:00:00 AM

For Vietnamese, click here.

According to the National Retail Federation’s annual survey, in 2018 Mother’s Day spending was expected to be around $23.1 billion. That makes it the 3rd largest retail holiday in the U.S. With an estimated 86% of Americans celebrating the holiday and online spending around 31%, we're confident 2019 will be an equally large opportunity for ecommerce.

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Topics: Guides, Marketing

May Trends Report

Posted by Stacey Meservy on Apr 4, 2019 8:07:04 AM

For Vietnamese, click here. 

April showers bring May flowers! Or so the saying goes. In May, spring is in full swing and is a fantastic month for sales with both fun and sentimental holidays galore. Don’t forget the graduates either! There’s a lot to celebrate. Find inspiration for your marketing efforts and increase your conversions this May with these top trends!

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Topics: Holidays, trends

The Pros and Cons of Becoming a  Marketplace Merchant

Posted by Stacey Meservy on Apr 3, 2019 8:05:00 AM

For Vietnamese, click here.

Marketplaces like Amazon, eBay, and Etsy serve millions of businesses every day. They offer many sellers visibility for their products and services. In return, those products and services help expand the marketplace to better serve more customers. It seems to be a win-win relationship for both sides.

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Topics: Entrepreneurship

How to Put Your Art Online and on Sale

Posted by Ngan Ton on Mar 27, 2019 8:00:00 AM

For Vietnamese, click here.

As an artist, you have the opportunity to gain recognition and appreciation for your work, but a critical part of success will always be the ability to live off of your creations. While this gave way to the "starving artist" archetype in decades previous, today's rise of online commerce means that fate is no longer inevitable.

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Topics: Tips and Tactics, Entrepreneurship

Are You Making These 9 Mistakes with Your Niche?

Posted by Ngan Ton on Mar 19, 2019 8:04:57 AM

For Vietnamese, click here.

The majority of marketing campaigns should either succeed or fail at the testing phase. If you choose to forge ahead anyway with a particularly unprofitable campaign—even if you get every step right—your results will always be lackluster.

A key component of any campaign is your niche. Make too many mistakes here and your entire strategy comes crumbling down. This post is all about avoiding those mistakes and approaching niche marketing the right way.

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Topics: Tips and Tactics

5 Foolproof Ways to Get Customers Coming Back

Posted by Ngan Ton on Mar 13, 2019 9:03:59 AM

For Vietnamese, click here.

Businesses will bend over backwards to provide stellar service during a customer's buy phase, but what happens afterwards? Most renew their efforts on acquiring new customers and getting them to also make a purchase. The process resumes in the same fashion until old customers come back to make another purchase. However, an important question is raised: Will they come back? 

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Topics: Tips and Tactics

Espresso Yourself: A Seller's Guide to Mugs

Posted by Ngan Ton on Mar 6, 2019 7:57:51 AM

What’s better than a morning cup of joe or a fragrant cup of tea? How about a mug created specifically for your niche audience? Use this guide to customize your own mug creation with a silly saying or unforgettable imagery, then sell it to your niche audience

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Topics: Guides, Tips and Tactics, Print-on-Demand

5 Traits All Successful Ecommerce Businesses Share

Posted by Ngan Ton on Feb 28, 2019 8:00:00 AM

For Vietnamese, click here.

Successful ecommerce businesses are not built on luck alone. At any given moment, there are at least a dozen competitors vying for consumer attention with products that offer little variation in aesthetics, price, and quality. And yet there's always a handful who manage to outdo the competition. What sets them apart?

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Topics: Tips and Tactics, Entrepreneurship

10 Best Tips to Work from Home Productively

Posted by Ngan Ton on Feb 20, 2019 8:30:00 AM

For Vietnamese, click here.

Those familiar with the many joys of working from home (WFH)—whether you’re freelancing, self-employed, or telecommuting—must also be familiar with its many pitfalls.

Arguably the biggest benefit to WFH is the freedom to control when, how, and where you work. It's no wonder that studies show remote workers tend to be happier, healthier, and less likely to quit.

However, inviting work into your home can blur the boundary between your personal and professional lives. This can swing either way: you work way more than you need to or you become too comfortable and unproductive. 

So how are you supposed to avoid the trappings of either side? The key to WFH successfully is to create habits and spaces that help you focus. We know a thing or two about this part, so here are our 10 best tips to work from home productively.

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Topics: Tips and Tactics, Entrepreneurship

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